Any business does not develop in a vacuum. Working with supplementary enterprises, industry movers and shakers, and fellow like-minded people in business can significantly speed up your exposure and income. Strategic alliances enable you to access pre-existing audiences, pool resources, and generate value in a way that neither of you would have done single-handedly. This is one of the business growth strategies that has been least utilized, yet is one of the most effective business growth strategies that can be used at all levels by entrepreneurs.